The Shredded Salesman's Secret to Fat Loss is that......there is no secret to fat loss.  It’s fairly well known what causes us to lose fat- energy balance in the body or in layman's terms Calories In vs. Calories Out.  

Our bodies' energy source comes from the calories that are in the food and drink we consume.  Take in fewer calories than your body requires for energy and you will lose weight (calorie deficit).  Take in more calories than your body requires for energy and you will gain weight (calorie surplus).  It's that simple. This is fact and really cannot be disputed.  Eating #paleo will not help you lose fat if it isn't combined with a calorie deficit.  Note- for optimal body composition (building and holding onto muscle), macronutrient ratios (protein/carbs/fat) need to be set as well.  However, if your goal is solely to lose weight you don't have to focus on anything other than calories.
If it's so simple to lose weight then why is the majority of the U.S. population overweight?

Regarding nutrition, there are two main culprits:

 #1- We overeat relative to the amount of calories our bodies require
Most people have no clue about the basic nutritional profile (calories) of the food they are consuming therefore they overeat and enter into a calorie surplus.  Let's use me as an example.  I more or less maintain my weight around 3,000 calories.  If I take in 3,500 calories daily, I will put on body fat.  And it doesn't matter if the 3,500 calories comes from grilled chicken and vegetables or from chicken fingers and fries.  A calorie surplus will result in weight gain no matter the food choice.  "Eating healthy" does not make you exempt from this. Conversely, if I took in 2,500 calories, that would result in a calorie deficit and fat loss would follow.  Again, it’s as simple as that.

 #2- We can't stick to a long term plan
Most people have no problem losing weight in the short term but rarely keep it off for good.  I believe lack of compliance long term is due to the extreme nature of the diets people try.  Yes, you may have lost a lot of weight on a low carb/no carb diet but can you really go your whole life not eating carbs?  Is that really sustainable?  If your answer is yes you are just being hardheaded and naive.  Any diet built around restriction (severely restricting caloric intake or restricting certain types of foods or macronutrients) is not a long term solution.  It's sad to see someone who worked so hard to lose 20 pounds end up gaining the weight back and then some, but that's what happens with an unsustainable approach.  Keep this in mind before committing to the new flavor of the month diet- the more extreme it sounds, the more extreme the rebound will be when the diet ends.

Bringing it back to the main theme, Calories In vs. Calories Out is king.  It doesn't matter whether you eat Paleo, Low Carb, Vegan, Clean, Atkins, Weight Watchers, Organic, Intermittent Fast, etc.- none of these strategies will help you lose fat if you are not in a calorie deficit.  Start thinking about food in terms of overall calories instead of focusing on the types of food you eat/don't eat and I promise the results will follow.  My body completely changed when I shifted my focus from "eating healthy" to tracking caloric intake.  Whether you choose to track calories or not, your body is doing it and will never stop doing it.

If you want some help figuring out the caloric intake that is right for you, shoot me an email and I can get you started. 

Also, follow me on Instagram (@theshreddedsalesman) as I frequently post tips that don't make it into the blog!



Fitness is very much important for every person in his every part of life that’s why there are many articles related to health and fitness. Like this blog also related to fitness topic and we should pay attention towards it because it can be inspiring and impressive to try to keep your self fit by taking exercise daily and eating balanced diet properly.

03/11/2017 8:46am

The amount of calorie intake is necessary for maintaining a well-looking physique. When you are in the midst of a diet plan, calorie intake says a lot about how you're going to weigh or look. It needs to be controlled so that you won't gain weight instead of losing. You'd need to follow a diet plan approved by a dietitian. You can't just give up any minerals or vitamins that your body needs through abandoning a certain food. I'm not saying that you should completely abandon it but track it. Thank you for sharing your healthy secrets!

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